Quick tip on when your next point and shoot should be a superzoom

While smartphones have put a large dent in the compact camera market, tens of millions are still sold, and I often get asked about what features to look for when purchasing one. Headline numbers in ads often include not just resolution, but zoom range. Some models, like the Lumix DMC-ZS50 I'm currently testing, offer ranges up to 30:1 (effectively a 720mm telephoto lens at the long end). It is really tempting to think, "Wow! Why not get one that does that?" However, there are tradeoffs...